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Affordable video for Ophthalmologists
January is off to a great start with The Ophthalmologist Magazine publishing Rod Solar’s article on effective video production on a budget in its January issue.
At a glance, the article expands upon these points:
- Marketing has changed. Many consumers – and potential patients – would rather watch a video than read a website
- Pro-quality video production used to be expensive, but today, anyone with a good smartphone and some know-how can do a great job
- Creating amateur video and social media video streaming are two excellent ways of engaging and attracting potential clients into your practice
- Making and posting your own content may seem scary, but it’s worth your while to embrace it – it’s the future of marketing!
To read the article in full, visit the article on The Ophthalmologist. You can also download the PDF of the whole magazine.