Do you know what a website is? Or a blog? Or a domain name? Many people are so familiar with these terms that they would typically answer "yes." Yet, when I ask people to explain these terms to me, I tend to get variable, and sometimes incorrect, answers.
Many people are familiar with WordPress, the world's most prominent content management system. We made our first Wordpress website over six years ago, back then what seems obvious today - at least in our clients' minds - was not so certain. Since that point, WordPress has become the only way we make healthcare websites.
Most healthcare websites have no landing pages at all. So we thought it would be a good idea to write this post, summarising some really good information to give you an idea of what a landing page is, why you need them, and how to go about making and optimisation them.
How to design your website, home page and landing pages to increase conversions for the services your visitors are interested in. Learn more...
Selecting a good domain name that will stand the test of time is an important aspect of internet marketing. These are tips to consider when selecting a domain name..
A short introduction to the interface and highlights most tools that business owners might need to use without getting overly technical.
WordPress as a web content management system - advantages of WordPress web design and a preview of how to manage content using WordPress
Think inbound marketing on Twitter, Facebook, LinkedIn and optimising your website for search results isn't for you? Read this and think again...
Website designers come in many colours. Here is a list of expectations that will save you loads of time and money. Read this post find out more...
The ubiquitous Chinese restaurant menu - bewildering millions of patrons every lunch and dinner, every single day. Simplicity is liberation. With too many options, many people faced with such a complex choice architecture resort to choosing whatever they recognise, whatever their companion is having, or a selection based on a price that seems to represent good value (e.g. I like beef, and £9 isn't bad for a beef chow mein). Not exactly a rational choice strategy...
