Marketing Research & Strategy
Look before you leap
Ideal candidate
You want to start or relaunch a private healthcare business but you’d like to have some expert assurance that your idea is viable. You don’t just need to know your idea has legs; you also need a plan to monetise that opportunity.
Challenges
Before making what might be a costly investment, we caution you to enter the market with your eyes wide open. LiveseySolar will help you assess the viability of your plan in light of hard facts.
Solution
We’ve had our finger on the pulse of the UK laser eye surgery market since 2002. Today, we have over a decade of experience in helping private healthcare operators succeed. We’ve watched millions of web visitors interact with private healthcare websites. We’ve listened to thousands of calls. We’ve sat in to observe countless patient consultations. We’ve reviewed thousands of patient feedback reports. We understand these customers and know just how to appeal to them.
We can combine all of these essentials of healthcare marketing into a Market Opportunity Analysis and Marketing Plan.
Watch this video about Market Opportunity Analysis and Marketing Plans
Laura Livesey, Managing Director and Rod Solar, Client Services Director of LiveseySolar discuss how having a sound market opportunity analysis and marketing plan are the first essentials of healthcare marketing.
The key benefits of the Market Opportunity Analysis and Marketing Plan
These first essentials of healthcare marketing offers four important benefits:
Healthcare marketing essentials options
We have two solutions for healthcare market research and strategy and a combined solution for those who want everything:
Market Opportunity Analysis
- Document
- Presentation
Marketing Plan
- Document
- Presentation
Research & Strategy
- Both documents
- Both presentations
Healthcare research and strategy plan features
These healthcare marketing essentials include:
Market opportunity analysis
Executive summary
Key market drivers
Market trends
Economic trends
Market robustness
Forecasts
Technology analysis
Market opportunity analysis
Future economic trends
Competitor analysis
Marketing activity in the sector
Buying behaviour
Consumer research
Opportunities and threats
Marketing plan
Executive Summary
Target customers
Unique selling propositions
Pricing & positioning strategy
Distribution plan
Your offers
Marketing materials
Marketing tactics
Marketing plan
Digital marketing strategy
Conversion strategy
Joint ventures & partnerships
Referral strategy
Strategy for increasing transaction prices
Retention strategy
Financial projections
“For me, there wasn’t a choice. It was clearly Liveseysolar.”
Watch Robert Morris, Medical Director of Optegra Eye Hospitals, on why he chose LiveseySolar for Healthcare Marketing.
