Consumers spend surplus savings on cataract and refractive surgery
Five key messages to work into your marketing to ensure your cataract and refractive practice benefits from consumers' surplus savings.
Five key messages to work into your marketing to ensure your cataract and refractive practice benefits from consumers' surplus savings.
The definitive guide to building a waitlist with video appointments In this post, we explain why, as a cataract and refractive surgeon, you should be pressingly adding video appointments to your service offering to protect your patient pipeline during the Coronavirus crisis shutdowns, [...]
Want to attract, convert, and excite patients to become your biggest promoters? Create your own patient relationship-building strategy to uncover the holes in your marketing so you can create marketing that really works.
How to ethically and safely generate refractive revenue right now - guaranteed Relax. We solved it. While everyone has been trying to figure out their cash flow during shutdown (and our first solution is this essential primer on how to generate revenue through virtual [...]
How to do online consultations – a doctor's guide to delivering a valuable and accessible online service that converts in just 15 to 20-minutes.
Doctors can eliminate fuss, failures and friction with easy online booking software and more conversions – Your short guide to a more flexible and functional private practice.
Want everyone to know how great your practice is but hate blowing your own trumpet? Good news – you don’t have to! In this article, we’ll help you flaunt your assets by showing you how to position your patient as the hero of their story and position yourself as the patient’s guide.
A summary of the Practice Management and Development sessions of 37th Congress of the European Society of Cataract and Refractive Surgeons ESCRS 2019.