Learn the most effective vision correction marketing strategies from the best and brightest in the industry.
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How your cataract and refractive surgery practice can survive the Coronavirus chaos
Shortly following the WHO announced a global pandemic, we locked ourselves in a room for two full days to map out the future for our cataract and refractive surgery clients. We resolved to make informed predictions of how the COVID-19 Crisis will impact the elective surgery market in the short- and medium-term and what this could mean for you and your practice, clinic or hospital. Attend our free webinar this Thursday, March 26th and we'll lay it all out. In the meantime, read this post.
How to unite your ideas to form your brand personality
How to Unite Your Ideas to Form Your Brand Personality Ask key questions to help crystallize what you have to offer patients You need to know yourself so that others can get to [...]
Protect your patient pipeline with virtual appointments during the coronavirus crisis shutdowns and beyond
How to do online consultations – a doctor's guide to delivering a valuable and accessible online service that converts in just 15 to 20-minutes.
Best online booking software for doctors
Doctors can eliminate fuss, failures and friction with easy online booking software and more conversions – Your short guide to a more flexible and functional private practice.
How to build a doctor’s personal brand
Want everyone to know how great your practice is but hate blowing your own trumpet? Good news – you don’t have to! In this article, we’ll help you flaunt your assets by showing you how to position your patient as the hero of their story and position yourself as the patient’s guide.
ESCRS 2019 Review: Maximising Profits in Paris
A summary of the Practice Management and Development sessions of 37th Congress of the European Society of Cataract and Refractive Surgeons ESCRS 2019.